Direct Mail Marketing

Working closely with On’s legendary CRM team (you know who you are), I produced copy for the quarterly postcard send. Content served prospective and existing customers, highlighting new and updated models in the performance running range.

Project #1
Product: Cloudstratus
Volume: 177,550
ROAS: 365%
Incremental revenue: $336,872

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Project #2
Product: Cloudsurfer
Volume: 50,000
ROAS: 250%
Incremental revenue: $65,509

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Coal Coast Magazine: Travel & Lifestyle Articles

Traveller - Sydney Morning Herald: Travel Article